SEO

Web Hosting

Choosing the right web host helps with your online success. You need good communication, reliability with your web site online, great prices Read the rest of this entry »

Website Links

Tips for success with your website

  • get good linksGet high ranking links into your website
  • good link inclusion in search enginesSearch out well known search engines and directories for your link inclusion
  • refresh website contentInclude more web pages or fresh content
  • mass directories submissions to low rank directoriesDon’t fall for – Your website submitted to 25,000 directories for only $30

Links incoming to your website are a large part of your web page rank. The higher the rank of the website that gives you a link the more that link is valued by search engines. This means a few really great ones beats a lot of lower page rank links.

The reason for this is what is called search engine algorithms. Worked out by search engine programmers in response to website developers “dirty tricks ” or unthinking.

Things that no longer work to increase page rank
  • Swapping links doesn't help with page rankSwap links – I’ll link to your website and you link to mine
  • directories that demand a link don't bother withLinks from directories or search engines that demand a link in return
  • Some directories disallow indexing of linksLinks from some directories

A few years ago most websites had a links page. Sometimes they were related type of content or something that really interested the website owner, or for tourism, other activities in the area. Then the links pages starting being abused. The links were followed by a search engine indexing a website (for search engine database)and of course by real visitors.

Swapped or mutual links, these days, from another ordinary website is generally seen and actioned by search engines for exactly what they are and are given little relevance or importance in their complex algorithms. Search engines will still index those website links, visitors may still follow them, but they do nothing to help build your website rank/importance.

If you would like help with SEO for your website then please contact me or Phone (03) 21 65430

Website Promotion

Website Promotion & Tips for success with your website Read the rest of this entry »

Crucial Web Design Mistakes

Consider these before Hiring Your Web Designer

Already have a website ? then it’s what your designer didn’t know or didn’t tell you

Avoiding colossal costly mistakes is easier with a little foresight. These practical rules will empower you to make your best decisions before spending a fortune on a dud website.

In the first instance most people get a local web design company maybe somebody told them “Use these people my website looks great”

Without delving any deeper they hire, at a huge cost, a web designer, get their lovely looking website and then find to their great dismay no “real visitors”. Though they do SEEM to get a lot of hits and huge amounts of spam in their emails.

Here you will learn about true visitors or web traffic, the difference between “hits & unique visitors” and the reason you don’t get found in the search engines.

Think about your real reason for having a website

If your website is to be used as an online brochure and you market your website address yourself on YOUR other marketing material then any website can work fine, it becomes a 24/7 online brochure. If you want to improve your sales and attract visitors to your website through search engines, choose your designer very carefully.

Some website designers have absolutely no clue in how search engines send traffic to websites. A “pretty looking site” just doesn’t do it. The webpages should have what I call “meat to eat” for the search engines.

If you are a web designer who needs help then contact me

Type of website design is crucial

The rule here is simple is best. Database driven sites, Content management sites, Websites Built with frames can be methods to actually STOP a lot of customers or web traffic. They need to be setup by someone who understands their workings before they can perform well.

For a great content management system that works.

My name is Ngaire and I’m in the business of helping clients with their web design & SEO. I really like to help small businesses succeed on the web and especially like to see website owners get more than they deserve not less. Looking out for the little guy in business. If you like to talk with me then phone (03) 21 65430 or email me looking forward to helping YOU !